ACT is a student-led climate campaign — no NGO status, no funding board, no red tape. Just students who decided the climate crisis was worth interrupting our routine for.
ACT was founded by Muhammad Umar Farooq Asif and Muhammad Ali Usman Asif. Both are high school students currently studying A-Levels in Pakistan. The campaign runs as a project of Farooq Industries, which backs ACT without steering it — the campaign stays entirely student-led.
Visit Farooq Industries →Co-founder of ACT. A-Levels student, Pakistan.
Co-founder of ACT. A-Levels student, Pakistan. Two students who decided the climate crisis was worth interrupting their routine for — and built ACT from a single conversation into a peer-led campaign.
Backed byACT operates as a project under Farooq Industries, giving the campaign a home base while keeping every decision in student hands.
ACT (Action For Climate Change Tomorrow) began with a simple frustration: climate change was discussed constantly — in the news, in textbooks, in casual conversation — but almost never acted on by the people who'll live with it longest.
So two high schoolers decided to stop waiting for an adult-led institution to do something, and started organizing classmates instead. What began as a single conversation grew into a structured, peer-led campaign with a clear mission and a name.
ACT isn't built on slogans. It's built on a few specific convictions that shape every initiative we run.
This is a campaign run by students, for students — not an adult initiative wearing a youth label.
"Raise awareness" isn't a goal. Every initiative has a number attached and a deadline behind it.
You don't need to be an "environmentalist" to join. You just need to be willing to do something.
We publish what we set out to do and report back on whether we actually did it.
ACT runs on small action groups rather than one big committee. Each group owns a piece of the campaign — outreach, content, partnerships, on-the-ground events — and reports progress back to the wider team.
Whatever you're good at — talking to people, writing, designing, organizing logistics — there's a team that needs exactly that skill right now.
See open roles →